Back to Articles

    2 min read

    Did you know you can now advertise in ChatGPT?

    Written by Veronica van Gogh, Founder of Kismet

    People are using ChatGPT to explore ideas, compare options, and figure out what to do next. Now businesses have a new way to reach them while they’re having those conversations: ads in ChatGPT.

    This is still very new, which makes it an interesting time to experiment. An ad can introduce someone to your business when they’re considering something you offer, then give them a way to visit your site and learn more. The ad is clearly labeled and separate from ChatGPT’s answer.

    I’ve already set up a campaign for my own Van Gogh Tarot deck, and it’s ready to go. I’m excited to see what I learn from running it.

    I’m also continually taking webinars and LinkedIn Learning courses to keep up with this fast-moving space. More importantly, I have a year of real-world experience helping clients become easier to find through AI and seeing amazing results of that work. ChatGPT ads offer another possibility to explore alongside that work.

    If you’re curious whether a campaign makes sense for your business, ask me about it. I learned a lot today. There were 12,000 people on the call from all over the world. I make it my business to stay on top of all the ways we can make sure your business is visible.

    The call was on September 25, 2026.